Tuesday, July 10, 2012

LDI2012: Vertical Response Notes

CUE is setting up relationship with Vertical Response.

 The plan is to for CUE to have access to all affiliate accounts and they would then add a new list each month for the affiliate memberships (currently they send email to one person at the affiliate: monthly membership list, 2x year list of people attending CUE event, and 2x year summary of people who have not renewed).  The new lists would be named consistently and include all the fields so they are easy to find.  Affiliates will have the option to use VR or not.  CUE wants to work out a way for them to use unused VR credits.

 For a while CUE will do both email and VR  then only in VR.

 CUE is hoping to work a out system so they can send CUE approved blocks of information - ads for their events via VR.  Affiliates will have the option to use or not.

 CUE is working on getting accounts set up - not ready until at least August 2012.

Asides:

Idea to include coupons with emails to get people to read them (free cupcakes?).

OCCUE uses Eventbrite - attendees print out their registration then check in at the event - get nametag and the person checking in scans the print out to check them in.

 LACUE uses Constent Comment - they print nametag with other program but check people in as they come in. They do not accept purchase orders.

 SDCUE uses Wild Apricot for individuals, Google doc for groups. They accept purchase orders.

Reminder to send notice to CUE of local events that are to be listed on the website/newsletter.

SDCUE has been using VR for a while.  They now have it so a master list is created by the system so one can click one option to send email to everyone in the system.  It is very difficult to get an email put back on the list once they are coded as a bouncer, but VR told June D a few years ago they would do it on their end if it was a domain name that bounced.  So SDCUE looked a the bounces, contacted district to get the emails unblocked then asked VR to unblock.  There were still some districts that bounced the next year.  So it's an ongoing issue.

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